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Celebrating the vibrant diversity of our community at Midsumma Festival

Jan 22, 2025 10:30:00 AM | Culture & Community Celebrating the vibrant diversity of our community at Midsumma Festival

A colourful celebration of love, creativity, and inclusivity.

On Sunday, we were thrilled to return to Midsumma Festival once again, celebrating the wonderful diversity of our community and spreading the word about Programmed.


On the day, around 120,000 people of all ages and demographics visited Alexandra Gardens in the Melbourne CBD for a vibrant celebration of the LGBTQIA+ community and diversity and inclusion in all its forms.

Posted up at the Programmed booth from the opening of the festival, we greeted countless friendly faces with a range of Programmed goodies, snow cones, and fairy floss. 

While our fairy floss and snow cone machine were a hit, the meaningful conversations and connections with individuals from this community truly made the day unforgettable.

We're inspired by the diversity, creativity, and inclusivity that define this event. Let’s continue to celebrate love in all its forms - we can't wait to be back next year!

Check out some of the happy snaps in our photo gallery below.